Year of the Healthy Mom
2/6/2010
by Vianesa Vargas
Since starting the Take Care Project in 2007, I’ve noticed a few trends in women’s health.
In 2007, it seemed as though moms became the “it” demographic, I.e., businesses were scrambling to get a hold of the power of moms. Blogging was the preferred method of communication for moms looking to make a difference, and people took notice.
2008 proved to be the year of the “bouncing back from pregnancy mom” where countless magazine covers profiled new Hollywood moms and their bodies after baby. The media was in love with the sight of moms, and therefore it seemed as though anywhere you looked, you saw headlines with the word “baby” plastered all over.
However there was a shift in 2009 as moms seemed to be frustrated. I listened as mothers detailed their frustrations with their looks, bodies, relationships and jobs. I grew increasingly concerned with the rise in prescription drug abuse, most specifically with moms who took their children’s ADHD medication as energy supplements. Something had to be done. And since I’m the founder of the only company dedicated to a mother’s health, I decided to do something about it. Welcome to the Year of the Healthy Mom.
2010 marks a year of events dedicated to you. You moms, who want to get into the best physical, mental and emotional shape of their lives. We’ve designed a year-long promotion to help you in this endeavor.
Follow us on Twitter where you can receive daily wellness tips focusing on exercise, rest and nutrition. We’ll also include some lifestyle tidbits to help you get more time back in your busy day.
Check out our new Facebook fan page where I will host a weekly Q&A sessions with wellness experts and of course, break down fact from fiction on a host of different fitness and nutrition topics.
Lastly, if you are not a subscriber of my monthly newsletter, please subscribe now! We have spent the last year testing different ideas and we now think we have a winner! The Take Care newsletter will now feature different authors, special offers and different mom types we can all celebrate. Of course, please let us know if our newsletter does not fit your needs. It is still considered a work in progress.
Finally, stay tuned to our contest page where we will have details on the D.C. area’s Atlantic Mom’s Fitness challenge. If you’ve already fallen off of the weight loss wagon, this challenge is sure to get you where you want to be.
My hope is that 2010 is remembered by all of you as the year you finally decided to make permanent lifestyle changes. Let the Take Care Project be your guide…you’ll have fun, get into shape, and learn a little along the way too!
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